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Research Article: What social media analyses can tell us about Ghanaian women's concerns during pregnancy

Date Published: 2025-02-13

Abstract:
Introduction: Social media platforms are used by over 4.9 billion people for networking and community building, as well as for healthcare information seeking and decision-making. Most studies investigating the utilization of social media during pregnancy have focused on high-income countries, despite the surge in social media utilization globally. In this study, we analyzed how pregnant women in Ghana, West Africa, utilize Facebook to inform decision-making on their most salient pregnancy concerns.

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